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Ghent-based Uman, an AI-driven software program platform for B2B gross sales groups, has secured €1.9M in a recent spherical of funding led by Holland Capital, along with present buyers imec and Seeder Fund.
Uman’s co-founder, Charles Boutens, says, “The best way most B2B corporations do gross sales now, now not delivers the appropriate returns. With the chances AI creates proper now, we envisioned how this might be more practical and environment friendly. We spent a very long time constructing uman, to verify we obtained the whole lot proper – all the way down to the final element.”
Capital utilisation
The Ghentian startup will use the funds to scale its worldwide presence. A number of Western European corporations in IT, consultancy, and telecoms, together with Proximus, msg international and DPG Media, are already utilizing Uman’s AI agent.
Uman’s co-founder, Sven Degroote, says, “We wish to go to the following degree and market Uman to the appropriate viewers. Not solely in Belgium by the best way – we additionally have already got a number of clients within the Netherlands and Germany. Our focus presently stays Europe, however we undoubtedly have the ambition to beat the US as nicely.”
The proceeds will enhance Uman’s ongoing development and product growth efforts.
Jorg van der Heijden, Accomplice at Holland Capital, provides, “We’re thrilled to assist Uman throughout this thrilling part. Uman’s progressive strategy to gross sales enablement is already making waves within the trade, and we’re assured that our partnership will assist them attain new heights.”
“We’re particularly wanting ahead to additional scaling the crew and rolling this out internationally so we are able to allow gross sales groups throughout the globe to work extra effectively.”
Uman’s co-founders, Charles Boutens and Degroote, add, “We’re delighted to have Holland Capital on board as a accomplice to additional scale up Uman. The partnership will allow us to additional develop our platform and develop our worldwide market place.
“We’re within the technique of utterly altering the best way gross sales groups work by serving to them day by day to do extra of what they actually add worth to constructing relationships with their clients.”
The AI agent for advanced B2B gross sales
Within the face of difficult situations for B2B gross sales groups—marked by advanced product portfolios, excessive buyer expectations, and shrinking budgets—founders Charles Boutens (CEO) and Sven Degroote (CTO) created Uman, a gross sales AI agent designed to handle these points.
Uman is an AI-driven software program platform designed to rework how gross sales professionals put together for conferences and create gross sales supplies.
Leveraging good information governance and generative AI, Uman supplies well timed, related gross sales content material and insights, enabling gross sales groups to ship personalised pitches and presents with out in depth guide analysis.
The platform generates hyper-personalised gross sales pitch decks, emails, and complete shopper circumstances aimed toward optimising gross sales outcomes.
This innovation goals to reinforce conversion charges, enhance effectivity, and uncover extra cross-sell alternatives, in the end enhancing gross sales outcomes in a demanding market.
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