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AI startup Pimento raises €3M to tackle creative challenges faced by creative teams; Know more | Silicon Canals

December 8, 2023
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Paris-based Pimento, a startup utilizing generative AI to amplify creativity, has secured €3M in seed spherical funding and not too long ago launched its beta model. 

The corporate plans to make use of the funds to boost its interface and develop fashions particularly designed for the inventive course of, surpassing the restrictions of generic options presently in existence.

Traders supporting Pimento

The funding got here from Partech, Cygni Capital and varied enterprise angels.

The angel buyers embody Julien Chaumond (Hugging Face), Stanislas Polu (Mud), Thibaud Elzière (Hexa), Jean-Charles Samuelian (Alan), Igor Manceau (inventive director, ex-Ubisoft), Jonathan Widawski (Maze), Alessandro Sabatelli (ex-Apple) and Nicolas Steegmann (ex-Stupeflix).

An AI-powered creativity companion

Based in October 2022, Pimento makes use of generative AI to handle widespread challenges confronted by inventive groups. 

The platform claims to facilitate a streamlined transition from undertaking briefs to inventive instructions, overcoming hurdles in defining tasks and fostering environment friendly workforce iteration. Its interface fosters collaboration, permitting for quite a few inventive iterations.

Already adopted by artwork administrators, companies, animation studios, and advertising groups, Pimento is making waves in numerous tasks, together with branding, animation films, and promoting campaigns.

Co-founder Florent Facq says, “Being inventive is not only about producing a picture; it’s about making a coherent and related universe, defining clear and highly effective aesthetic intentions. Present generative AI fashions don’t meet these challenges. We have to push know-how and interfaces even additional.”

Co-founder Tomás Yany provides, “Pimento ignites the true spirit of the inventive work: curating, guiding, deciding on. Greater than ever, the educated {and professional} judgment of inventive folks is essential for guaranteeing coherence and relevance. AI brings out the most effective of them.”

Temporary in regards to the founders

Pimento’s founders, Florent Facq and Tomás Yany, bonded over creativity and know-how at Ecole Polytechnique in Paris. 

Earlier than launching Pimento in 2022, Facq developed Move Tradition, benefiting tens of millions of younger French customers, whereas Yany labored as an AI researcher at Apple US and later as a technical lead at Nabla, an AI well being startup in Paris.

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