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Amsterdam-based Mews, an organization specialised in hospitality expertise, on Thursday, introduced that it has acquired Gothenburg,-based Atomize, the Income Administration Software program (RMS) supplier.
“We couldn’t be extra enthusiastic about being a part of the Mews household,” says Alexander Edström, CEO of Atomize.
“With Atomise now a part of Mews, it marks an thrilling new chapter for the complete hospitality trade as we unite our superior income administration expertise with Mews’ complete platform. This creates long-term prospects to innovate additional, deeper, and quicker, setting new requirements for operational intelligence and income optimisation. Collectively, we’re making a basis for the following technology of hoteliers to thrive, not simply as we speak, however in a quickly evolving trade that calls for forward-thinking, scalable options,” provides Edstrom.
Atomize: Income Administration platform
Based in 2016 by Leif Jägerbrand, Atomize turns difficult market knowledge into helpful insights, providing real-time pricing and forecasts for as much as two years forward, whereas lowering the necessity for handbook work.
Atomize is utilized in over 50 nations, on 5 continents, by resorts ranging in measurement from 50 to 1250 rooms.
Its fundamental options embody:
Actual-time dynamic pricing
Granular room-level pricing
Multi-property and group pricing capabilities
Automation and human-control
The Atomize resolution demonstrates {that a} subtle RMS resolution doesn’t should be advanced and costly to handle. Atomize’s imaginative and prescient is to develop into the world chief within the pricing of perishable items and companies. Atomize is a Swedish firm, with its headquarters in Gothenburg, and operates globally.
Leif Jägerbrand, Founder and Chairman of the Board at Atomize, provides, “Turning into a part of the Mews household marks an thrilling new chapter for Atomize and the hospitality trade at giant. With Mews’ international attain and dedication to innovation, we see great potential to convey hoteliers a extra complete method to managing income and operations. By aligning our strengths, we’re higher positioned to help hoteliers in delivering distinctive visitor experiences whereas boosting profitability. We imagine the way forward for lodge expertise lies in sensible, unified options, and this partnership brings us one step nearer to realising that imaginative and prescient.”
Mews: Streamlining lodge operations
Based mostly out of Amsterdam, Mews has developed Mews Hospitality Cloud to streamline operations for contemporary hoteliers, rework the visitor expertise, and create extra worthwhile companies.
The corporate’s purchasers embody BWH Lodges, Strawberry, The Social Hub and Airelles Assortment.
The corporate has raised $335M from buyers together with Goldman Sachs Alternate options, Kinnevik, and Notion to remodel hospitality.
Richard Valtr, Founding father of Mews, says, “In an trade the place bookings can occur at any time, making knowledgeable choices in real-time is essential. Conventional income administration methods typically lead to hoteliers resorting to blanket value modifications. That is why we’re so excited to convey Atomize onboard to equip our prospects with predictive insights and market knowledge, empowering them to maximise income.”
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