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Canadian customers pulled again on their spending in the course of the second quarter, resulting in a 1.8% decline in retail gross sales, in keeping with latest information.
Statistics Canada revealed at present that gross sales had been down one other 0.3% in June to $65.7 billion, following a 0.8% pullback in Could. The most important decline was seen in gross sales at motorcar and components sellers, which fell 2.1% month-over-month.

The slowdown means that elevated rates of interest and a softening labour market are persevering with to weigh extra closely on shopper behaviour as Canadians change into extra cautious with their discretionary spending.
“Shoppers continued to tighten their spending in June, constructing on the numerous contraction in Could,” wrote Maria Solovieva of TD Economics.
“This ongoing weak point in retail gross sales will weigh on actual private consumption expenditure, which should rely closely on companies spending to help any progress in Q2, at present forecasted at 1.0% q/q (annualized),” she added.
Implications for the Financial institution of Canada
The most recent retail gross sales information means that annualized actual GDP progress for the second quarter might attain just under 2%, barely above the Financial institution of Canada’s 1.5% forecast.
Nevertheless, third-quarter progress is anticipated to fall effectively wanting the Financial institution’s projections, in keeping with Florence Jean-Jacobs at Desjardins.
Because of this, “We count on the BoC to proceed slicing its in a single day fee in every of the subsequent three conferences this yr, ending the yr at 3.75%,” she wrote.
The Financial institution of Canada’s subsequent financial coverage assembly is scheduled for September 4, with markets anticipating the Financial institution to ship its third consecutive quarter-point fee lower. This would offer additional reduction for variable-rate mortgage debtors and people with private and residential fairness traces of credit score (HELOCs).
Will spending bounce again in July?
Economists are intently watching how these traits will evolve within the coming months and quarters.
StatCan’s early estimate for July retail gross sales suggests a possible rebound with a 0.6% enhance, however this determine is topic to revision when the official information is launched on September 20. Whether or not this potential uptick represents a sustainable restoration or only a momentary blip stays to be seen, particularly as financial pressures persist.
“The preliminary estimates have July poised for a bounceback, although it can take time to see a extra significant restoration amid financial easing,” famous BMO economist Shelly Kaushik.
However there’s no consensus {that a} turnaround is imminent, with TD forecasting extended weak point in gross sales.
“Our inside information suggests July spending remained weak, aligning with delicate employment figures, however differing from Statistics Canada’s flash estimate,” mentioned TD’s Solovieva. “Nevertheless, we anticipate a rebound in auto gross sales as transactions delayed by the tech outages are processed.”
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shopper spending financial information Florence Jean-Jacobs gdp Maria Solovieva retail gross sales Shelly Kaushik statistics canada
Final modified: August 23, 2024
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